Designing the Brand and Website for HEY! Advertising Inflatables

When I was approached to design the branding and website for HEY! Advertising Inflatables, the goal was clear — to create a bold, energetic identity that matched the company’s fun yet professional approach to promotional inflatables. The business specialises in branded blimps, spheres, bounce houses, and inflatable buildings for marketing purposes, so the visual identity needed to feel both creative and trustworthy.

The brand concept centred around approachability and visual impact. I designed the HEY! logo with a strong, playful typeface that instantly grabs attention while maintaining a clean professional edge suitable for B2B clients. The bright palette reflects the excitement of large-format marketing while remaining modern and easy to reproduce across print, fabric, and digital media.

For the website, I built a responsive WordPress platform showcasing their product range with clear navigation and engaging visuals. The homepage was designed to deliver an instant understanding of the brand’s capabilities — combining bold imagery with concise service descriptions. Each product page highlights key specifications, typical use cases, and options for customisation, supported by an easy enquiry process.

Performance and clarity were key priorities, so the site was optimised for speed, SEO, and usability on all devices. The design allows for future expansion as the company grows, with flexible content blocks for new product lines and promotional campaigns.

Creating the HEY! Advertising Inflatables brand was about more than a logo and website — it was about giving shape to a business with real personality and ambition.